
Sweepstakes vs. Contest: Which One Is Right For Your Next Marketing Campaign?
I'm sure if you have ever been driving down the road listening to the radio, you have heard the word promotion thrown around. Whether someone is giving away free tickets or asking someone to compete for a shot at free tickets to a concert, movie premiere, sporting event or hot new event venue in the city for example, there is a difference between the various promotions that are advertised. While the word promotion can be used to describe both sweepstakes and contests, sweepst